An Irish man walks into a briefing...
An Irish man walks into a briefing...
Hey, I’m Aaron, a Creative Art Director.
Irish-born and now calling Sydney home. I started as a graphic designer until I stumbled into an ad agency — that’s when my eyes were opened to what a creative career could actually be. So, I checked my younger self into Award School (Ad School) and never really looked back.
Since then I’ve charged at every opportunity with reckless abandon (sometimes putting my hand up a bit too eagerly), learning from some of the sharpest creatives on the planet across all kinds of work.
That hustle has earned me awards both locally and internationally. In recent years I’ve had the chance to work on some of the best campaigns to come out of R/GA globally — including Nike Olympics out of the US, multiple The Battle Cats projects out of Japan, and Google Pixel Hunt out of S Korea.
These days I’m at the amazing Akcelo, helping lead creative on McDonald’s, TikTok, and PepsiCo.
When I’m not selling stuff for brands, you’ll find me obsessing over AI — deep in the weeds tinkering with workflows, building agents with Claude, and writing my own programs. (One of the ads on this site was fully created with AI — guess which one.)
Don’t let the AI obsession fool you, I’m also a bald headed beer-loving, weights-slinging, trail-running traveller who once wrestled an alligator in the Amazon (yes, really).
Anyway, that’s enough monologue from me. If you’d like to chat, drop me a message below.